5 Counterintuitive Mistakes Made by Companies Going Digital


Business leaders often make decisions that seem perfectly rational, yet do not work in the digital world. Many of these counterintuitive mistakes are difficult to spot, yet crucial to avoid.

Read this eBook to learn how your company can make the right decisions up front:

  • Start with a small scope and scale fast
  • Leapfrog the disruptors in your industry
  • Identify new sources of value in your ecosystem
  • Laser focus on your digital core
  • Establish incubators to drive innovation

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